Global Hairbrush Market Set for Rapid Growth by 2024

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Global Hairbrush Market: Overview

For smoothing, styling, grooming, and detangling hair, hair brushes with rigid or soft bristles are widely used. If used regularly, quality hair brushes trim down different scalp or hair issues such as hair loss and dandruff since it aids in stimulating blood flow to the scalp. Rising awareness of hair care and hygiene has propelled the hair brushes demand. Personal hair brushes and professional hair brushes are used by individuals and in hair salons on daily basis. Hairbrushes come in different attracting colors and sizes. For children, various shapes are also available in the market.

Global Hairbrush Market: Growth Factors

Increasing awareness regarding hair care and personal grooming has propelled the global hairbrush market growth. Rising number of hairdressing establishments and other hairdressing salons has also boosted the global market growth. Enhancement in per capita income has further contributed a major role in augmenting the demand for a variety of hairdressing products including hair brushes and practices. In addition, the materialization of novel business models of hairdressing practices including mobile dressing and chair renting has impacted the global market growth in a positive way.

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Increasing preference of superior integrated brushes is further anticipated to positively impact the global market. On the other hand, lack of product innovation is probably expected to hinder the global hairbrush market growth. Manufacturers of hairbrush are having a tough phase in product innovation. Therefore, price competitions have resulted in profit-crunching. Plastic hair brushes are majorly preferred by consumers owing to their light weight and low price.

Global Hairbrush Market: Segmentation

The global hairbrush market is segmented on the basis of type, bristles material, and its body. The type segment includes a cushion, paddle, round, and wet & vented brushes. The bristles segment comprises synthetic, natural, or hybrid. On the basis of material used for the body of a hairbrush, the global market is segmented as ceramic and plastic. The ceramic materials consist of porcelain and tourmaline.

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Global Hairbrush Market: Regional Analysis

Geographically, the global hairbrush market is segmented as Europe, Asia Pacific, North America, and Rest of the World (RoW). High demand of hairbrushes in Europe has driven countries such as Germany, the U.K., and France. In Asia Pacific, China is anticipated to offer new growth opportunities for the market growth as a major focus of the market players is on adult female population. Increasing number of working female users along with high disposable income has boosted the grooming products demand worldwide.

Global Hairbrush Market: Competitive Players

Major players in the global market for hairbrush include Denman International Ltd., G.B. Kent & Sons plc, Tangle Teezer, Goody Products, Inc., Good Hair Day, Ibiza Hair, Braun, AirMotion Pro, and Mason Pearson Bros Ltd. Other key players in the global market include Babyliss, L’Oreal, Revlon, Vega, Scalpmaster, Wet Brush, Crave Naturals, Conair, Kent, Trevor Sorbie, and Spornette.

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